Single reviewsThe Other Side Reviews

Blofeld Sands – People (2025)

New to our ears, and potentially yours, UK-based group Blofeld Sands makes their mark with hard-hitting beats, infectious lyrics, and an entirely contagious attitude that will make everyone vibe their music. Hailing from Brighton, England, Blofeld Sands draws together different layers of rock music from alt-rock to indie, and even a tiny pinch of indie-pop in the mix, showcasing innovation, uniqueness and originality. Already critically acclaimed by Radio X’s John Kennedy, this emerging band might be new but they’re damned great with earworm energy. Join us as we delve into their debut single, ‘People’.

Produced by Kelly Munro in Hastings, ‘People’ is a mishmash of crashing drums, soaring guitars, and shimmering keyboard peeping from the background. With retro flair, ‘People’ has a strong vintage indie-pop aura tossing you into a light-hearted, wistful, whimsical sonic pool. As much as the kaleidoscopic wash of musical fairy dust sits on your eyelashes and nose, there is a rougher sheen to the sophisticated track.

Melodically, ‘People’ is a calm, gentle, smooth and chilled – a deep breath of relief after a tiring day. The harmonic union of the instruments is refreshing, and the warm, rich vocals are like an old friend holding your hand with a massive smile on his face. Yet, the track has a quiet, underlying duality that intrigues me. Confident but subdued; shy but bold; innocent but brimming with maturity, ‘People’ oscillates between airier optimism and cautious fragility.

Adding a sense of weightiness to a full-bodied single, Blofeld Sands melds joviality with poignant profoundness in ‘People’. The group explain:

“Born out of the Bill Hicks phrase “love all the people”, the song is a call to arms to unite and stop the hate spreading around the world.”

Sincere, sentimental, heartfelt, and honest, Blofeld Sands’ ‘People’ is a song one can easily have on repeat for hours, days or weeks. If this debut single is anything to go by, I know Blofeld Sands is set for success. My one concern is that ‘People’ might be them at their best. I can’t wait for more music to find out.


Find out more about Blofeld Sands on their Facebook, Instagram and Spotify.

This artist was discovered via Musosoup #sustainablecurator


Listen to more alternative rock on The Other Side Reviews Alternative Rock playlist: